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Gross Margin & Markup Calculator

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Calculate gross profit margin percentage and markup percentage bi-directionally from cost and revenue.

50.0%
Gross Margin %
100.0%
Markup %
$50.00
Gross Profit ($)

Helpful Examples

Retail 50% Margin

$50 cost with 50% margin → $100 price, 100% markup

Cost: $50, Margin: 50%
E-Commerce 30% Markup

$80 cost with 30% markup → $104 price

Cost: $80, Markup: 30%

How to Use the Gross Margin & Markup Calculator

Easily understand the critical difference between profit margin and price markup. Input any two values (cost, selling price, margin %, or markup %) to solve for the rest instantly.

Privacy & Data Processing Notice

No user data leaves your browser. Computation is executed entirely on your device. We do not store, view, or transmit your inputs over our network. Your computation remains on your personal machine.

Frequently Asked Questions

What is the difference between Margin and Markup?
Margin is gross profit divided by Selling Price (always under 100%). Markup is gross profit divided by Cost (can exceed 100%).
If my cost is $100 and I want a 40% margin, what is the selling price?
Selling Price = Cost / (1 - Margin) = $100 / 0.60 = $166.67 (which is a 66.7% markup).

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